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Hamptons.com
August 21, 2018

INTERVIEW: AllSwell Founder Laura Rubin On The Benefits Of Journaling, Writer’s Block, And More

Nicole Barylskiby Nicole Barylski
in Entertainment
Home Entertainment

AllSwell founder Laura Rubin recently hosted a Transformative Writing Work Shop at Quincy MTK in Montauk.

We caught up with Rubin to learn more about the practice, writer’s block, her inspirations, and more:

What are some of the benefits of journaling on a regular basis?

LR: As a lifelong journaler I always knew that there was intrinsic value in the practice. When I’m doing it regularly I feel like a better version of myself. But it wasn’t until I started AllSwell that I dove into the research. It turns out that journaling even a few minutes a day has multiple positive effects. It’s emotionally, mentally and even physiologically good for you. It’s been proven to speed wound healing, curb asthma and treat PTSD. The list goes on. But it has to be done longhand, putting pen-to-paper. You don’t get the same benefits from typing on a device or computer. There’s something about moving your hand across the page that creates specific synaptic connections in your brain.

Transformative Writing Work Shop participants. (Courtesy Photo)


When struggling with writer’s block, what are some exercises one can do to deepen their practice?

LR: When people tell me they have nothing to write about, I suggest they start writing about having nothing to write about. It sounds simplistic but it can actually be a rich creative vein to tap into. Feeling stuck or blank is not uncommon and it’s an emotional experience worth exploring. Go right into that frustration; dig around in it.

There is a surprising amount of existing literature about writer’s block. Many of our greats have dealt with it so remember you’re not alone. One piece of advice that comes up over and over is to write at a consistent time every day. It’s about showing up, committing to the practice and getting your mind used to switching into gear.

Which literature greats do you turn to when in need of inspiration?

LR: I pull a selection of literary excerpts and poetry for each workshop all focused around the theme or setting for that particular event. It helps to hear words from a mix of writers all addressing the same topic but approaching it completely differently. The point isn’t to sound like Hemmingway or Mary Oliver. The point is to sound like you.

And when I personally need a shot of inspiration I dip into a book called “Bird by Bird” by Anne Lamott. It’s the best book about the process of writing that I’ve come across yet. I tell everyone I talk to that is interested in writing to go get a copy.

The Palapala Set. (Courtesy Photo)


Tell us a little bit about The Palapala Set – AllSwell’s collaboration with Samudra and Goldfish Kiss.

LR: Collaborating with other beachy entrepreneurial women is one of my favorite things, and doing so with Jennifer Binney of Samudra and Rebekah Steen of Goldfish Kiss was a natural fit.

Jennifer’s idea was to co-create a pouch and I suggested we tuck an AllSwell notebook inside. In thinking about the content for the project, I’ve known Rebekah for a few years and am always inspired by her natural approach to creativity — whether it’s writing poetry, painting with watercolors, curating content or designing her life, it’s all a creative act. The pouch has her photography on the exterior and poetry printed on the interior, like so many of us who keep our poetry on the inside of ourselves.

I’ve wanted to bring AllSwell to Hawaii for a while, but was waiting for the right partner. Samudra is a brand that I have so much respect for, and Jennifer is totally plugged in and brings such an intimate understanding of the Kailua community, that when she approached me there was no doubt this was the perfect opportunity. I’ll be leading AllSwell workshops on Oahu this fall!

Besides the AllSwell Journaling Workshop at Quincy x Montauk, what other upcoming workshops is AllSwell presenting?

LR: In addition to the workshops on Oahu, we have some closer to home. We have a duo in California in Venice (at Kassia + Surf’s “Golden Vibes” pop up) on August 21st and in Costa Mesa at Magnolia Wellness on August 23rd. We’re also in the middle of planning some workshops in New York City this fall and will be releasing those details soon. Additionally, we’re planning a couple of retreats: to Ojai (Winter ’19) and Alaska (Summer ’19). You can follow @AllSwellCreative on Instagram or sign up for our newsletter on the site (www.allswellcreative.com) to get all the latest updates and new newness.

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Art in Action (Zoom Sessions)

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Parrish Art Museum
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Family Dance Party at Children’s Museum of the East End

February 13 @ 05:00 PM - February 13 @ 07:00 PM
376 Bridgehampton-Sag Harbor Turnpike, Bridgehampton, NY 11932
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Valentines Day Movie Night

February 13 @ 05:00 PM - February 13 @ 08:00 PM
The Shine Studio
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Take Flight, Dana Frances Hilbert’s First Curated Show

February 13 @ 07:00 PM - February 13 @ 09:00 PM
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LI Debut Of ‘Dear Jack, Dear Louise,’ A WWII Love Story

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Brooklyn Chop House Opens Up Shop In The Hamptons

Brooklyn Chop House Opens Up Shop In The Hamptons

  • 💘 Valentine’s Weekend in the Hamptons 💘⁠
⁠
🎨 Take Flight Art Show⁠
📅 Friday, February 13, 2026⁠
📍 Java Nations, 112 Maple Ln, Bridgehampton⁠
View local art by local artists while sipping Java Nation’s decadent coffee.⁠
⁠
🎬 A Special Screening of The Princess Bride⁠
📅 Saturday, February 14, 2026⁠
⏰ 7PM–8:40PM⁠
📍 Guild Hall, 158 Main St, East Hampton⁠
End the perfect Valentine’s Day with a special screening of this beloved classic.⁠
⁠
🦭 Seal Cruise in Southampton⁠
📅 Sunday, February 15, 2026⁠
⏰ 12PM–2PM⁠
📍 Stony Brook Marine Station, 8 Little Neck Rd, Southampton⁠
Join a Coastal Research and Education Society of Long Island scientist for a 2-hour expedition focused on seals in Shinnecock Bay.⁠
⁠
🎶 Latin-Inspired Dinner & Live Music at The Clubhouse Hamptons⁠
📅 Friday, February 14, 2026⁠
⏰ 7PM–10PM⁠
📍 The Clubhouse, 174 Daniels Hole Rd, East Hampton⁠
Enjoy a $40 prix-fixe dinner with live band Conjunto La Herencia. At 10PM, dance the night away with Nick Corredor and Smith Jozy at the DJ booth.⁠
⁠
💌 Dear Jack, Dear Louise⁠
📅 February 13–15, 2026⁠
⏰ 2PM & 7PM⁠
📍 Southampton Arts Center, 25 Jobs Lane, Southampton⁠
The perfect gift for your loved one—experience a moving WWII love story.⁠
⁠
🍷 Valentine’s Sip & Paint at Wölffer⁠
📅 Sunday, February 15, 2026⁠
⏰ 3PM⁠
📍 Wölffer Estate, 139 Sagg Rd, Sagaponack⁠
Create your own Valentine’s Day card and enjoy a complimentary glass of Rosé.⁠
⁠
🥾 Amsterdam State Park Hike⁠
📅 Saturday, February 14, 2026⁠
⏰ 10AM–11:30AM⁠
📍 Montauk Point State Blvd (Route 27), turn right at the Amsterdam sign (across from Deep Hollow Ranch)⁠
Explore Amsterdam State Park with a short, scenic hike.⁠
⁠
✨ Tag your Valentine (or your weekend crew) and make plans!⁠
⁠
#valentinesday #hamptons #weekend #wine #rosé
  • This past month, @thequoguewildliferefuge held their annual Light The Night Winter Walk. People braved the cold and enjoyed a relaxing illuminated walk and warmed up  with @hamptoncoffee hot chocolate. The refuge also invited people to explore their Ice Harvesting exhibit. #quoguewildliferefuge #nightwalk #quogue #lightthenight #winter
  • ⁠
We’re all bombarded with New Year, New Me posts on Instagram and TikTok as health takes center stage in everyone’s 2026 goals. Many choose to participate in “Dry January,” a challenge that encourages participants to take a break from alcohol. Non-alcoholic alternatives are also a great option for those who want to join the bar crawl without the stigma of holding a water bottle. With help from our friends at Kidd Squid Brewery, we sampled a variety of options at their tasting room in Sag Harbor. Here are our top picks.⁠
⁠
1. Wölffer Estate: Spring in a Bottle Rose⁠
⁠
You can’t go anywhere in the Hamptons without grabbing a glass of Wolffer’s iconic Rosé. Don’t fret! You can still enjoy the iconic, vibrant, fruity taste with their non-alcoholic version. ⁠
⁠
Tasting notes: It’s no surprise that it is a favorite in The Hamptons. The lack of alcohol doesn’t affect the rich, elegant rose, peach, and apple notes. This is a delicious, fresh, sparkling rosé.⁠
⁠
⁠
2. Hedlum⁠
⁠
Is a locally owned company that produces crispy non-alcoholic beers that perfectly mirror their alcoholic counterparts. I tried their Easy Down Lager, and it was perfect!⁠
⁠
Tasting notes: It pours out like a beer with a nice frothy top layer. It is crisp and smooth and reminds me of a Sapporo.⁠
⁠
⁠
3. Aplós⁠
⁠
Another locally owned company that produces non-alcoholic drinks crafted by award-winning mixologists. I fell in love with their credo, “Life should be sipped slowly.” I tried their Chili Margarita and loved the sparkling citrus notes with a bit of a kick. It’s infused with adaptogens and nootropics, which are thought to reduce stress, elevate your mood, and overall just deliver that perfect chill for any social setting.⁠
⁠
Tasting notes: Crisp and tangy, with very strong citrus notes, this reminded me of kombucha. It was very refreshing.⁠
⁠
#dryjanuary #nonalcoholic #aplos  #hedlum #springinabottle
  • Experience seals in their natural environment! The New York State Office of Parks, Recreation and Historic Preservation is pleased to announce that Montauk Point State Park will host a series of hikes to observe wintering seals. Beginning in January 2026 and continuing through April 2026, a State Park naturalist will lead visitors on a scenic beach walk to an area where up to five species of seals can be observed. ⁠
⁠
2026 Seal program dates and times are as follows:⁠
⁠
Saturday, January 31st: 11am – 1pm⁠
⁠
Sunday, February 1st: 12pm – 2pm⁠
⁠
Sunday, February 15th: 11am – 1pm⁠
⁠
Saturday, February 28th: 10am – 12pm⁠
⁠
Sunday, March 1st: 11am – 1pm⁠
⁠
Saturday, March 14th: 10am – 12pm⁠
⁠
Sunday, March 15th: 11am – 1pm⁠
⁠
Saturday, March 28th: 10am – 12pm⁠
⁠
Sunday, March 29th: 11am – 1pm⁠
⁠
Saturday, April 11th: 9am – 11am⁠
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Sunday, April 12th: 9am – 11am⁠
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Saturday, April 18th: 2pm – 4pm⁠
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Sunday, April 19th:  2pm – 4pm⁠
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To register, call the Montauk Downs at 631-668-5000 (ext. 0).⁠
⁠
#seals #hike #montauk #sealwatching #recreation
  • When Jesse Bongiovi launched Hampton Water Wine Co. with his dad, Jon Bon Jovi, in 2018, he helped redefine what modern rosé could look and feel like—sun-soaked, effortless, and rooted in moments shared with the people you love.⁠
⁠
Now, with the growth of Lily Pond Group, he’s expanding that vision far beyond the bottle. Influenced by years spent in the Hamptons’ uniquely relaxed and refined culture, Jesse’s approach to brand-building is all about capturing a feeling: the blend of ease, taste, and connection that defines a perfect summer day out East.⁠
⁠
With Lily Pond Group’s emerging portfolio—including Hampton Water, Five Springs, and Mezcal Mezul—Jesse is shaping brands that stand for more than just good drinks. They’re grounded in storytelling, authenticity, and community, with the kind of cultural resonance that turns a product into a lifestyle.⁠
⁠
Jesse spoke more about how he got started, how the Hamptons informed his approach, and what he sees on the horizon for the next generation of lifestyle brands.⁠
⁠
When did you come up with the concept for Hampton Water and decide to move forward with it?⁠
⁠
JB: We saw an opportunity to change the narrative around rosé and the idea of “rosé season.” We wanted something sophisticated but still fun and easygoing, something that reflected the lifestyle we love. When we connected with Gérard Bertrand, it all clicked. The quality in the juice matched the story we wanted to tell, and that’s when we knew we had something special.⁠
⁠
Read the full interview at Hamptons.com (Link in Bio)⁠
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#rose #hamptonwater #jessebongiovi #lilypondgroup #hamptons fivesprings mezcalmezul
  • Pitch Your Peers (PYP) Hamptons Chapter, a philanthropy initiative, awarded two local non-profits at its 3rd annual Pitch Day on October 25th at Scoville Hall in Amagansett. Philanthropic women from the community are the driving force behind PYP The Hamptons. They identify and champion local non-profits that qualify for its annual collective grant. The grant pool for 2025 was $60,000. ⁠
⁠
PYP Members identified and pitched local organizations to be considered for their grant on Pitch Day on October 25th. Members voted, and this year’s first-place award of $50,000 was presented to The Retreat, while a second-place award of $10,000 was presented to Share the Harvest Farm. ⁠
⁠
Read the full article at Hamptons.com (Link in Bio)⁠
.⁠
.⁠
.⁠
.⁠
#pitchyourpeers #hamptons #nonprofits #local #sharetheharvest
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