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Hamptons.com
December 22, 2020

INTERVIEW: Moke America CEO, Todd Rome, Talks About Cruiser’s History And Why It Makes An Excellent Holiday Gift

Sydney A. Braatby Sydney A. Braat
in Entertainment
Home Entertainment

There’s something about a vintage vibe that makes everyone happy and Moke America’s reinvented throwback classic cruisers do just that. The green-friendly and colorful cars are beloved by stars, surfers, and Caribbean jet-setters. They were seen all around the Hamptons this summer and will certainly be on everyone’s holiday list this year.

Celebrities such as David Letterman, Kris Jenner, Joe Jonas, and Katherine McPhee have been seen driving these versatile cars with an expanded trunk space and kickin’ sound system. Hotels such as Hotel Joaquin in Laguna Beach, Isla Bella Resort in the Florida Keys, SLS South Beach in Miami, and The Menhaden in Greenport have also welcomed fleets of Moke America to welcome guests and transport them around. Brands like Louis Vuitton, Barry’s Bootcamp, Saks Fifth Avenue, Vilebrequin, Funboy, and Serena Williams Fashion have used Moke America activations.

Moke America returned to America in 2017 and began producing and assembling electric cars in Sarasota, Florida, making them fully customizable for its sophisticated and fun-loving riders. They come in 11 cheerful colors, plus camo with additional customization for the bumper, grill, rollbar, rims, seats, top and more. They are available for purchase at mokeamerica.com.

I spoke with Moke America’s CEO Todd Rome who splits his time between the Hamptons and NYC.

Moke America’s CEO Todd Rome. (Photo: Romain Maurice)

Moke America cars were seen all around the Hamptons this summer. Why do you think they’re the ideal Hamptons cars?

TR: Our electric Mokes are perfect for the laidback lifestyle of the Hamptons. You can drive to the beach, the farmer’s market, pumpkin patch and friends’ homes. One of my favorite rides is driving down Gin Lane going into Meadow Lane.

In lieu of the global pandemic, why are Moke America cars the ideal vehicle?

TR: Again, it’s that easy breezy lifestyle. We are an open-air vehicle, so it’s all about the wind in your hair and breathing in fresh air, which dovetails with what people are searching for this year during the global pandemic. No one wants to be stuck inside a dusty car. They want to experience the smells of the open road. Plus, so many people used their Moke for drive-by birthday celebrations, graduations and visiting friends from afar. They are really fun to decorate, and we love seeing the Christmas lights our customers are wrapping over their Mokes this time of year.

Moke America cars are known for their vibrant and happy colors. Can you speak to the branding of the cars and what the business hopes to accomplish with it?

TR: The Moke goes back to the ’60s. It was a car built for the British military to use, but it had such a low clearance that it was turned over for civilian use. Movie stars, celebrities, musicians and fashion icons (like the Beach Boys, Brigitte Bardot and Jackie O) fell in love with the Moke. It also became widely used in the Caribbean and was a part of surf culture in Hawaii and Australia. When we brought the Moke back in 2017 and made it electric, we wanted to emphasize that FUN connection. Which meant creating a rainbow color palette to choose from. We started with 8 colors, now we have 11: two pinks (hot and rose), two blues (cobalt and baby), sunshine yellow, bright orange, shiny white, sleek black, racing green, fire engine red and camo. There’s a color for everyone. At Moke America, we just want to put a smile on your face and spread good vibes.

Why do Moke America cars make the best holiday gift this year?

TR: Moke America is the ideal gift for the man or woman who has everything. You can drive around town in style. Moke America delivers a street legal vehicle that even Santa covets. We are electric, eco-friendly, street legal and fully customizable. It takes approximately 90 days to customize and build your Moke. So, if you order your Moke now, it will be delivered in the spring (just when the warm weather arrives).

What are some of your favorite things to do in the Hamptons when you’re in town?

TR: I love Ditch Plains in Montauk, Andre Balaz’s Sunset Beach (which was missed this summer) and Friday afternoons at Wölffer Estate for Happy Hour. I live in Sag Harbor with my family and we love long beach walks on Havens Beach and driving around town in a Moke. My favorite restaurants are Tutto Il Giorno, the Beacon, Old Stove Pub and Townline BBQ.

To purchase your very own Moke America, visit mokeamerica.com.

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LOCAL EVENTS

Events

13
Sep
13
Sep
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14
Sep

San Gennaro Feast of the Hamptons

September 13 @ 10:00 AM - September 14 @ 10:00 PM
Good Ground Road Hampton Bays, N.Y. 11946
13
Sep
13
Sep
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13
Sep

Tour of the Beebe Windmill with Southampton Town Historian Julie Greene

September 13 @ 11:00 AM - September 13 @ 12:00 PM
Beebe Windmill, Hildreth Ave, Bridgehampton, NY 11932
13
Sep
13
Sep
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13
Sep

Workshop: Small Pictures, Big Feelings: Comic Art for Healing with Malavika Kannan

September 13 @ 01:00 PM - September 13 @ 03:00 PM
Ma's House
13
Sep
13
Sep
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13
Sep

The Bridge IX

September 13 @ 02:00 PM - September 13 @ 07:00 PM
The Bridge, 1180 Millstone Rd Bridgehampton, NY 11932
13
Sep
13
Sep
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13
Sep

LongHouse Reserve: Conversation & Film Screening with Alice Hope

September 13 @ 06:00 PM - September 13 @ 08:00 PM
LongHouse Reserve, 133 Hands Creek Road, East Hampton, NY, 11937
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INTERVIEW: “Restaurants On The Edge” Star Nick Liberato And Business Partner Mike Dalewitz Talk The Netflix Hit, Their 618 Hospitality Group, A Change In Dining Habits And More

INTERVIEW: "Restaurants On The Edge" Star Nick Liberato And Business Partner Mike Dalewitz Talk The Netflix Hit, Their 618 Hospitality Group, A Change In Dining Habits And More

  • LVIS thrift shops are open Tuesdays through Saturdays 10 AM through 5 PM

donations are accepted Wednesday through Saturday 10 AM through 1 PM by appointment 

located at 95 Main St East Hampton
  • Check out the Top Hamptons Events This Weekend!⁠
⁠
🚗 The Bridge IX⁠
📅 Sat, Sept 13 | 2–7PM⁠
📍 The Bridge, Bridgehampton⁠
Over 300 rare automobiles showcased across stunning landscapes.⁠
⁠
🎬 23rd Annual Surf Movie Night⁠
📅 Fri, Sept 12 | 5:30–9PM⁠
📍 Southampton Arts Center⁠
Surfboard swap, live music & outdoor film screening. 🌊⁠
⁠
🍝 San Gennaro Feast of the Hamptons⁠
📅 Sat, Sept 13 – Sun, Sept 14 | 10AM⁠
📍 Hampton Bays⁠
Italian pastries, live entertainment & fireworks Sat @ 8:15PM 🎆⁠
⁠
🎭 In Process: Roderick George⁠
📅 Sat, Sept 13 | 7PM⁠
📍 Guild Hall, East Hampton⁠
A special in-process presentation of The Missing Fruit (Part I).⁠
⁠
🎤 Sheena Easton at WHBPAC⁠
📅 Sat, Sept 13 | 8PM⁠
📍 Westhampton Beach PAC⁠
Grammy-winning artist live on stage!⁠
⁠
☕ Cars & Coffee⁠
📅 Sun, Sept 14 | 9–11AM⁠
📍 Bridgehampton Museum⁠
Classic & exotic cars, food, drinks & live music.⁠
⁠
🛍 Hampton Vintage⁠
📅 Sun, Sept 14 | 10AM–5PM⁠
📍 Westhampton Beach Village Green⁠
Shop unique vintage finds!⁠
⁠
🎶 Hamptons Festival of Music Finale⁠
📅 Sun, Sept 14 | 4PM⁠
📍 St. Luke’s Church, East Hampton⁠
Featuring Cimarosa, Berlioz & Beethoven.⁠
⁠
🍷 Wine Dinner with Pradorey at R.AIRE⁠
📅 Tues, Sept 16 | 6:30PM⁠
📍 Hampton Bays⁠
Five-course tasting menu with exquisite wine pairings.⁠
⁠
🎥 Toy Story 30th Anniversary Screening⁠
📅 Sept 12–15 | Various Times⁠
📍 Southampton Playhouse⁠
Celebrate Woody & Buzz’s timeless adventure!⁠
⁠
Check out more events at Hamptons.com (Link in Bio)⁠
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#carshow #hamptons #sangennaro #sangennarofeast #winedinner #bridgeIX
  • The Animal Rescue Fund of the Hamptons (ARF Hamptons) hosted the Bow Wow Meow Ball in East Hampton. The evening’s honorees, Ellen and Chuck Scarborough, were presented with the Champion of Animals Award, recognizing their more than twenty-five years of support to ARF. ⁠
⁠
Over 400 guests celebrated ARF’s remarkable work with cocktails, followed by dinner catered by Olivier Cheng. Peter Marino, accompanied by his daughter and ARF Board Member Isabelle Trapnell Marino, presented the Scarboroughs with their award. ⁠
⁠
📸: Patrick McMullan/PMC⁠
⁠
Check out the full gallery at Hamptons.com (Link in Bio)⁠
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#arf #bowwowmeowball #hamptons #animalrescuefund #animalrescue
  • Make sure to add this event to your list for next summer
#Seafood #localeats #mtk #montaukgreen
  • I recently toured the new Rolex Boutique by London Jewelers in East Hampton, and it’s one of the most beautiful retail spaces I’ve ever stepped into. Located on Newtown Lane, the boutique is set inside a restored historic home that dates back to 1897, originally designed as a summer cottage.⁠
⁠
From the outside, it has that classic East Hampton charm, cedar shingles, white trim, and lush landscaping. But once you step inside, it’s all about quiet sophistication.⁠
⁠
The space is warm and welcoming, with walnut wood paneling, soft neutral tones, and beautiful textures throughout. There’s a fluted marble wall in a rich green Verdi Alpi stone that immediately catches your eye. It’s one of those details that’s understated but unmistakably Rolex.⁠
⁠
Read the full article at Hamptons.com (Link in Bio)⁠
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#rolex #easthampton #hamptons #luxury #watch⁠
  • 🎾 Men’s US Open Final Viewing Party⁠
📅 Sun, Sept 7 • 2–5PM⁠
📍 Canoe Place Inn, Hampton Bays⁠
Watch the riveting Men’s US Open Final with drinks, grilled classics & fellow tennis fanatics in the lush garden.⁠
⁠
🦞 Montauk Seafood Festival⁠
📅 Sat, Sept 6 – Sun, Sept 7 • 12–5PM⁠
📍 On the Green, Montauk⁠
The ultimate seafood event in the Hamptons! Lobster rolls, fish tacos, chowder, oysters & more 🐚🍤⁠
⁠
🩰 Master Class w/ Kat Wildish⁠
📅 Sat, Sept 6⁠
📍 Hamptons Ballet Theatre School, Bridgehampton⁠
Open-level adult ballet class with world-renowned former NYCB & ABT dancer Kat Wildish. One day only!⁠
⁠
🎶 Hamptons Festival of Music⁠
📅 Sat, Sept 6 • 7PM⁠
📍 St. Luke’s Episcopal Church, East Hampton⁠
THFM’s MainStage Festival Orchestra featuring The New American Sinfonietta 🎻✨⁠
⁠
🌾 Outstanding in the Field (Sagaponack)⁠
📅 Sun, Sept 7 • 3PM⁠
Dine where the food is grown! Guest chef Jason Weiner returns for his 19th year 🍽️🌱⁠
⁠
😂 Samantha Bee Live⁠
📅 Sat, Sept 6 • 8PM⁠
📍 WHBPAC, Westhampton Beach⁠
Award-winning comedian Samantha Bee brings her one-woman show to the Hamptons!⁠
⁠
🍴 Stirring The Pot: Andrew Carmellini⁠
📅 Sun, Sept 7 • 11AM⁠
📍 Guild Hall, East Hampton⁠
NYT’s Florence Fabricant interviews star chef Andrew Carmellini about his restaurant empire.⁠
⁠
🌕 Full Harvest Moon Hike⁠
📅 Sun, Sept 7 • 7:30PM⁠
📍 Meet at SOFO Museum, Bridgehampton/Sag Harbor Tpke⁠
Walk under the moonlight with Friends of the Long Pond Greenbelt 🌙✨⁠
⁠
🎨 Style Beading Workshop⁠
📅 Fri, Sept 5 • 1PM⁠
📍 Nathaniel Rogers House, Bridgehampton⁠
Join Indigenous artist Savannah LeCornu to learn traditional beading techniques.⁠
⁠
⛳ A Legendary Day at Sebonack!⁠
📅 Tues, Sept 9 • 8:30AM–5PM⁠
📍 Sebonack Golf Club, Southampton⁠
An unforgettable day of golf supporting Westhampton Beach PAC 🌟⁠
⁠
👉 Which event are you going to this weekend?⁠
⁠
Check out more events at Hamptons.com (Link in Bio)⁠
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#community #entertainment #hamptons #usopen #golf #comedy #seafood #montauk
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