By Emily White

Memorial Day marks the start of the East End’s time to shine, which means new spots—along with old favorites—to shop, dine, and relax. Check out our hottest tips to have the coolest season!
SHOPPING
There’s nothing like shopping on a rainy day—or a sunny one! Here are some new stores around town we suggest you stroll into.
Sagaponack General Store
The recently restored Sagaponack General Store officially reopened this past April. Founded in 1950, this establishment is like taking a walk through Sagaponack’s rich history. The newly renovated general store offers its own honey and flowers, locally grown fruits and vegetables, sandwiches, soups, salads, baked goods, and more. 542 Sagg Main Street, Sagaponack
180 the Store
Tribeca-based 180 the Store landed in Amagansett last season and has returned for its second year on the East End. This space showcases an edited selection of its assortment of men’s and women’s collections, accessories, homeware, art, and furniture, featuring designers such as Ashley Hicks, Frama, Chimala, Album di Famiglia, and Sofie D’Hoore. 303 Main Street, Amagansett
Grey/Ven
Known for its sophisticated styles, Los Angeles–based Grey/ Ven came to East Hampton last summer with a brand-new flagship location. Last season, the brand sold its summer collection of linens, leather, cotton, and cashmere exclusively in the Hamptons. We’re eager to see what the designer has lined up for this year. 53 The Circle, East Hampton
STAYS
If you’re just visiting or in need of a staycation, the East End has some new hotels and inns for you to visit this season.
The Hedges Inn
Hospitality “It” couple Sarah and Andrew Wetenhall acquired the historical Hedges Inn in East Hampton earlier this year. As the current owners of The Colony Hotel in Palm Beach, the Wetenhalls are committed to preserving the Hedges Inn’s long history. The couple has said that there were some minor changes being made to gear up for the summer. This 13-room classic inn is a must-visit! 74 James Lane, East Hampton
Three Ducks Hotel
The Seabreeze Motel in the heart of Westhampton Beach was given a serious makeover and transformed into Three Ducks, the Hamptons’ latest boutique hotel. Co-owners Elizabeth Bakhash and Randall Stone have brought on Joseph Montag of the famed Topping Rose House as Three Duck’s general manager to ensure they connect with the local clientele. The revamped hotel has a garden-like feel and is the perfect place for guests to kick back after a long day at the beach. 19 Seabreeze Avenue, Westhampton
Offshore Montauk
A brand-new oceanfront hotel has hit Montauk’s stunning coast. Offshore Montauk is set to debut this summer. The 43-key hotel has a variety of rooms—including beachview kings, ocean-view suites, and private two-bedroom cottages—for all types of travelers. The new space also features several amenities, such as a large pool and next-generation spa. 71 Souuth Emerson Avenue, Montauk
The Sagaponack
The Sagaponack has undergone a multimillion-dollar renovation and is now ready for summer guests. The 30-room hotel offers Main Inn guest rooms, bungalows, studios, a heated outdoor pool, and exclusive beach passes. Hamptonites can expect the full East End treatment here! 3720 Montauk Highway, Sagaponack
Southampton Inn
The enchanting and beloved Southampton Inn continues to delight its guests. The classically charming hotel has 90 guest rooms featuring inviting décor that mirrors the coastal charm of the region. 91 Hill Street, Southampton
BEAUTY & WELLNESS
The Hamptons is the perfect place to unwind and take a breather. Discover some new wellness spots taking over the area this summer.
Kevyn Zeller Pilates East Hampton
Renowned Pilates expert Kevyn Zeller’s East Hampton studio is set to open this summer. This exclusive boutique spot is offering core collective sessions with a maximum of four participants per class. 66 Newtown Lane, Suite 1, East Hampton
Wave Wellness Southampton
Wave Wellness has expanded its Sag Harbor flagship with this brand-new location, which offers a variety of treatments, including lymphatic massages, contour and sculpting, and skincare, as well as hot yoga, Pilates classes, and more. 15b Hill Street, Southampton
Post House
Post House is offering an all-inclusive fitness experience. Guests can engage in weight lifting, Pilates, personal training, and master classes. Plus, who wouldn’t want to stroll down to Sagtown Coffee after a tough workout? 31 Long Island Avenue, Sag Harbor
THE HUB
THE HUB, aka Health Unity Beauty, is the hottest new wellness destination in the Hamptons. This curated event and shopping experience will showcase a collection of brands focused on healthy living and luxury, including Skinney Medspa, Moke, Crescala Collective, and Hampton Sun. Local Alex Vinash is creative director of THE HUB, serving as the space’s interior designer. Fitness influencer Isaac Boots will have a 15-week residency at THE HUB starting on May 24, where he’ll be offering his TORCH’D classes. 2183 Montauk Highway, Bridgehampton
DINING
With its plentiful farms and fresh seafood, the Hamptons is home to some of the most popular restaurants in the country. Check out these new spots!
Gurney’s Gigi’s Restaurant
The iconic Gurney’s Montauk resort announced that it’s opening its own namesake restaurant this summer. Gigi’s will feature seafood and locally sourced ingredients and a seaside dining experience to bring its signature coastal charm to life. A menu has not yet been announced, but stay tuned! 290 Old Montauk Highway, Montauk
Crazy Pizza East Hampton
The Altamarea Restaurant Group is bringing Crazy Pizza to East Hampton this summer after a great response to its Soho location in NYC. This Hamptons spot will have the same hand-tossed, theatrical service with elevated Italian classics. Crazy Pizza offers a unique dining experience that surpasses the average pizza joint. 47 Montauk Highway, East Hampton
Wayan and Ma•dé Summer Residency at EHP Resort & Marina
Ochi Latjuba and Cedric Vongerichten of NYC restaurants Wayan and Ma•dé are back in the Hamptons for another summer residency at EHP Resort & Marina from May 22nd to August 31st. The husband-and-wife restaurant duo will be offering their signature Southeast Asian flair. 295 Three Mile Harbor Hog Creek Road, East Hampton
Mary Lou’s Montauk
If you love the recently opened Mary Lou’s lounge in Palm Beach, you’ll be happy to know that this luxe new nightlife concept is coming to Montauk. Mary Lou’s MTK will bring the timeless opulence of the 1970s and ’80s in Palm Beach along with luxury dining, drinks, and dancing. The interior of the Montauk space is inspired by Berto’s Bait and Tackle in Palm Beach. 474 West Lake Drive, Montauk
PARTY
Palma Day Club at The Montauk Beach House
The Montauk Beach House is welcoming Palma Day Club to its luxury space every Saturday beginning Memorial Day Weekend. This new series of live music will feature artists such as Sam Feldt, Sidepiece, and It’s Murph. 55 South Elmwood Avenue, Montauk
HAMPTONS CLASSICS
We love all the new shops and markets popping up around town, but there’s nothing like our time-honored faves.
Navy Beach Montauk
Local favorite restaurant Navy Beach Montauk reopened for the season this past April. Situated on Fort Pond Bay, Navy Beach is a prime dining location of the summer. The restaurant is offering an array of new menu items this season, including shrimp tempura hand rolls, tuna crudo lettuce wraps, and bucatini pomodoro. 16 Navy Road, Montauk
Pierre’s
Pierre’s is a staple Hamptons dining experience! The French restaurant’s location on Main Street makes it the perfect lunch and dinner spot. Pierre’s also has its own market, which offers smoothies, pastries, and ice cream for Hamptonites on the go. 2468 Main Street, Bridgehampton
Loaves & Fishes Foodstore
Loaves & Fishes Foodstore in Sagaponack is a great destination for prepared gourmet foods, including fresh seafood, meats, soups, sandwiches, salads, and desserts. If you don’t feel like cooking, Loaves & Fishes Foodstore is a must-visit shop! 50 Sagg Main Street, Sagaponack
Wölffer Estate Vineyard
Wölffer Estate Vineyard is the major location for local wines. With its vast vineyard in Sagaponack and wine stand just down the road, there’s always something buzzing around the estate. Guests can enjoy wine tastings, unique dining experiences, and stunning views at this picturesque property. 139 Sagg Road, Sagaponack
Parrish Art Museum
For connoisseurs of art and beautiful things, the Parrish Art Museum is a must-visit. This summer, it will be displaying artist Sean Scully’s The Albee Barn, Montauk through September 21st. 279 Montauk Highway, Water Mill
Crow’s Nest
Crow’s Nest hotel and restaurant is the heart of Montauk. Reopening for the season Memorial Day Weekend, Crow’s Nest offers guests the best views, eats, and stays. Its dinner menu includes a raw bar, an assortment of appetizers and salads, and a list of entrées featuring the freshest local seafood. 4 Old West Lake Drive, Montauk
Carissa’s Bakery
Carissa’s Bakery is the go-to spot for Hamptonites with a sweet tooth. It offers coffees and teas, unique pastries, soups, sandwiches, and a selection of custom cakes. Locations in East Hampton, Amagansett, and Sag Harbor
Le Bilboquet
For those who bounce among the Hamptons, New York City, and Palm Beach, Le Bilboquet serves as a taste of home, no matter what city you’re in. The French restaurant’s Sag Harbor location offers stunning marina views, wines, and locally sourced seafood. 1 Long Wharf, Sag Harbor
The Surf Lodge
If you spend time Out East, you know The Surf Lodge. It’s the notable Hamptons restaurant and hotel that features live performances from top artists, like Diplo, Chris Lake, and Fisher. The party never ends there! 183 Edgemere Street, Montauk