Photo Credit: Cameron Burton
Minnow, the beloved family lifestyle brand known for its clean lines, simple details, and crisp seaside breezes, celebrated the launch of its summer 2024 collection and the introduction of the Minnow Surf Club with an intimate dinner on June 28th at The Crow’s Nest in Montauk, NY. The event, held on a picturesque evening, brought together an exclusive group of women to honor the essence of Minnow’s new collection.
Hosted by founder and CEO Morgan Smith, the all-women’s dinner honored the star of Minnow’s summer 2024 editorial campaign, pro-surfer and mama Quincy Davis. The guest list included notable figures such as designer Rebecca Minkoff, Joey Wolffer, Anastasia Ganias of Fancy Peasant, Tara Moni, Courtney Grow, and Violet Gaynor.
The evening served as both a celebration of Minnow’s new collection and the official kickoff to the Minnow Surf Club, running through Tuesday, July 2, in collaboration with the East End Surf Club. As part of the celebration, Minnow is popping up at various beloved boutiques on the East End through the Fourth of July holiday. Shoppers can find Minnow’s newest line at the Lingua Franca boutique in Montauk and The Little East in East Hampton, NY.
Minnow’s summer 2024 collection captures the essence of Montauk—a place where family road trips become annual traditions and afternoons melt away on sun-drenched beaches. The collection embodies the timeless yet fresh, playful yet polished aesthetic that Minnow is known for. With this collection, Minnow invites families to embrace long days, sandy toes, and the wonderment of childhood by the sea.
With its latest collection, Minnow continues to embrace its mission of inspiring family experiences through beautifully designed, high-quality swimwear and lifestyle products. The celebration at The Crow’s Nest was a perfect kickoff to a summer filled with sun, surf, and style.
