DÔEN, the Los Angeles-based fashion and lifestyle brand, celebrated opening its newest store in Sag Harbor this summer. Located at 11 Madison Street, this charming boutique features the brand’s signature timeless and feminine ready-to-wear, alongside a selection of accessories, sleepwear, home items, swimwear, children’s styles, and antique jewelry. This new addition complements DÔEN’s other locations in Los Angeles, Montecito, New York City, and their DÔEN in Residence at Alchemy Works in Newport Beach, CA.
The design studio Nickey Kehoe, which has been instrumental in creating the distinctive look and feel of all DÔEN stores, transformed the Sag Harbor space into a beautiful and inviting retail environment. “We think of our shops as jewel box spaces, and each is a tangible articulation of our vision and what inspires our creations, and we’re so grateful to the Nickey Kehoe team for their ongoing partnership and creativity as we continue to bring our vision to physical spaces around the country,” says Margaret Kleveland, CEO of DÔEN.
Kleveland expressed her excitement about expanding into new markets: “As we enter new markets, it’s an exciting opportunity to bring a bit of local touches into our design sensibilities. Being a DTC-first brand, community building has been intrinsic to our growth since day one. As we continue to build out our retail locations and invest in brick-and-mortar growth, our goal remains to establish an intimate connection with the women who live in and cherish our pieces. Our vision is for each location to feel authentic to the city and community in which it resides, creating a unique experience from shop to shop where our customers can gather, feel inspired, and discover a bit of our world in person.”
The Sag Harbor boutique, open Monday through Sunday, promises to be a delightful destination for those looking to experience DÔEN’s world firsthand. The store offers a unique shopping experience where customers can immerse themselves in the brand’s beautifully curated collections, characterized by their timeless design and attention to detail.
This new location not only broadens DÔEN’s reach but also strengthens its commitment to community building and creating meaningful connections with its customers.
